Marketing consultant led marketing strategy agency
STO Consulting provides independent marketing strategy expertise. This means helping you to make the big decisions, helping you to develop your marketing strategy and making all of your marketing work better.
We do this in three main ways – research and strategy and marketing management. All of these are needed to underpin all successful marketing.
We will help you to get better results from your marketing. We will do this either by planning and delivering it in consultation with you, or by helping you to build marketing capacity within your team. For most clients, we do both.
Marketing is a wide field. Navigating it in a way that is right for your business is a challenge. We can help you get it right first time. What this looks like is different for every client, but it can include visuals, content, new routes to market, new products, new markets, partnerships and investments.
Research and strategy for your marketing
We get inside businesses to consult, research and develop their marketing strategy to drive success.
This helps you to meet your objectives (whatever they may be). We develop the foundation upon which your marketing can be built.
We apply marketing expertise and research ability to answer the biggest questions that there are in business: What products? Which markets? Under what brand? How do we compete?
Better strategy means better results from all of your marketing activity
STO Consulting helps organisations to develop and implement the optimal marketing strategy for their objectives, their circumstances and their markets. This is done in partnership with the business owner or Marketing Director or management team.
Once a strategy is developed, we can support marketing planning, which can be carried out by your in-house team or we can lead and manage your integrated marketing activities. Either way, we develop your ability to understand and communicate the value that you offer, to whom, at what price and why you are different.
Right first time marketing
If you are launching something new, you need to get it right without the cost of ‘trial and error’. You need evidence based marketing strategy. Take the risk out of your venture – talk to us about how to do this.
You don’t just need a marketing agency – you need a strategy. And you need effective and consistent marketing management.
STO is led by Graeme Jordan – a Chartered Marketer with Chartered Institute of Marketing (CIM) level 7 qualifications. Also an experienced market researcher. Graeme has launched and developed many successful businesses, which are better off by having a clear strategy, partnerships, strong customer relationships, investments and generally doing marketing better.