Your marketing agency team
Graeme Jordan - Marketing Consultant / Managing Director
Experienced marketing professional, leader and brand builder who cares about marketing and the possibilities that exist when it’s done properly.
Graeme provides strategic level marketing leadership honed from a background in professional market research, marketing qualifications and a track record of supporting business improvement.
Practical experience includes 11 years helping companies to vastly improve performance and meet objectives – whether that’s launching a product successfully or building global sales channels.
He has a demonstrable track record of achieving tangible results, including contracts won, funds invested and strategic partnerships for growth.
“I have 11 years experience in marketing strategy development, advising a range of organisations, from start-ups to large corporates and the third sector. From the highly technical to the highly intangible and difficult to differentiate (professional services). That is why I can say that the fundamentals of marketing strategy are the same – the context differs significantly – and I have a strong understanding of both.”
Prior to my strategy consulting days, I managed market research and also spent 3 years in fast paced professional services (recruitment) in business development and service management roles.
“Having managed B2B services, built my own team of high performing consultants elsewhere and built my own business here at STO Consulting Ltd, I can provide the people skills to really make the marketing function work throughout the business.”
Charlotte Leighton - Marketing Consultant
With a Masters in Marketing and a degree in Business Management, as well as running her own business, Charlotte brings a whole new dimension to STO’s consultancy.
Having built her own fashion brand in various segments, Charlotte is all over top techniques to tell you exactly what works and what doesn’t.
Charlotte’s career has included advising start-up business owners (becoming ‘Enterprise Champion’) and being a high performer in the employability sector; helping employers and job seekers find the right match. She also has a strong record of high-end service management.
A strategic thinker with a flair for effective partnership building, her results are not just short-term solutions, but sustainable success.
A natural motivator and collaborator, Charlotte excels in seeking network opportunities to help you grow your business.
Charlotte is an ideas person, who will spark your imagination, helping you to create fresh and exciting material to attract and capture interest.
Charlotte will be working with clients from the Middlesbrough office and growing STO’s reach further afield …
Rachel Gordon - Researcher
PHD qualified social researcher with experience in the commercial sector, as well as public services, emergency response, infrastructure, safety and health.
Rachel’s experience includes ethnographic study of Highways Agency control rooms, evaluating motorway incident management in the UK.
She has also advised a major rail operator on control room monitoring and management, in terms of designing-in safety, workload management, performance and job satisfaction, and designing-out delay and risk.
Rachel’s commercial experience includes acting as Product Manager for a software company providing a grant funding database to schools. Rachel collated the most comprehensive database available in the UK and spoke at conferences to promote and train School Business Managers in the use of this system.
This role also included operational marketing planning, writing copy for web and print marketing materials and briefing designers.
Marketing Executive team
Depending on the nature of the project, we may also be working with an in-house Marketing Executive chosen for suitability for the particular work. All of our team are graduates in a marketing or related discipline (such as PR, digital media or communications) and a level of practical experience from which to draw.
Design experts & Web Developers
We work with a range of design professionals who can help our clients to put their plans into action through relevant creative services.
Web presence is an important part of any marketing plan. Often it is the centrepiece. So, we work with web design and development experts to plan, write and deliver suitable sites and content that supports strategic direction.